CAPABILITIES

Arcus Medica provides a broad range of in-house capabilities that help brands influence key audiences in today’s evolving healthcare environment. At Arcus, we focus on strategic solutions that help you deliver the right message to your target audience.

Medical Affairs

Medical Affairs

Our expertise in medical affairs doesn’t end at publication plans.  Here are other services we can provide to your medical affairs team:

  • Publications planning
  • Medical-science liaison (MSL) training
  • Advisory boards
  • Clinical trial promotion / advertisement
  • Key-opinion-leader (KOL) mapping
  • Medical communication letters
  • Investigator meetings
  • Strategic consulting

Commercial Marketing & Sales

Let Arcus Medica serve as an extension of your commercial team by providing the following services:

  • Advisory boards
  • KOL mapping
  • Message development
  • Sales training
  • Internal training
  • Promotional slide decks
  • Live promotional programming
  • Promotional pieces
    • Physicians
    • Nurses, pharmacists and expanded audiences
    • Patients
  • Digital
Commercial Marketing & Sales

Scientific Strategy

Scientific Strategy

Understanding the data is where it all begins.  Let us lay the groundwork to get you where you need to be with:

  • Competitive landscape overviews
  • Cross functional alignment workshops
  • Gap analyses
  • Pipeline overviews / assessments

Business Development

Need to get a handle on your market presence?  Arcus can deliver competitive intelligence and comprehensive evaluation of pharmaceutical assets:

  • Asset evaluation (product molecular acquisition)
    • Marketplace analysis
  • Opportunity assessment
  • Advisory boards (clinical development)
Business Development

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